Idaho Hats

Uncle Brandon is your favorite internet uncle — sharing life lessons on money, health, habits, and everything in between, all with a healthy dose of Idaho pride. Find me on social media @unclebrandon101

This store is where that spirit turns into stuff you can actually hold (and wear, and stick on your water bottle). We’re a small, family-run business, and every order means the world to us — thank you for supporting what we do!

I was born and raised in Idaho, and this state is in my blood! Back in late 2023/early 2024, I designed a sticker of a box of fries shaped like the state of Idaho — affectionately known as “Frydaho.” It took off at craft shows and has since become my best-selling design ever. From there, Frydaho grew up: now you can find it on magnets, keychains, poker chips, and even mini buckets. Idaho pride, one product at a time.

The quantity number is there to give you a heads up on shipping timing — it’s an approximation of how many units are still available to ship out at the beginning of the following month.

Larger items also carry a bit of extra lead time to fulfill, so if a big order comes in after we’ve already kicked off that round’s production, it may take a little longer to catch up. Smaller items, like stickers, won’t show a quantity number. Larger items, like mini buckets, will.

Once that quantity number reaches zero, you’ll see a label that says “On Back-order” — which means shipping will likely shift toward the end of the following month instead.

A back-order means we’re waiting on more stock, which typically pushes shipping toward the end of the month rather than the beginning. For example, if you order in August and the buckets you want are in stock, your pre-order will most likely ship in early September. But if that same item is marked as back-ordered, it will most likely ship near the end of September instead.

For business inquiries or general questions, reach out anytime at [email protected] or shoot us a message on social media: @unclebrandon101

Every design you see — from Frydaho to our other Idaho-inspired artwork — is created by me, right here. I’m the original, exclusive source, so you won’t find these exact designs anywhere else.

As for pricing: unlike big box stores that manufacture in the hundreds of thousands alongside thousands of other products, this is a small, family-run operation. That means each item costs more to produce than a mass-market equivalent — on top of that, there’s the time that goes into designing each piece, plus overhead, shipping, and handling. When you buy from us, you’re getting something exclusive, made with a lot more heart (and a lot less factory line) behind it.